

Client
MCC
Focus
Campaign & Creative
Markets
UK & International
MCC is famous the world over, the owners of Lord’s Cricket Ground, it hosted the exceptional ICC Men’s Cricket World Cup Final in 2019 – a day that will go down in history. And with exciting future plans the iconic Ground will be offering new hospitality experiences and opening its gates to more people than ever before.
Answering the call for a new creative campaign to headline and present Lord’s premium seating, our objectives were to showcase the iconic Ground, historic moments and unmissable drama still to come. We harnessed the emotions of the Super Over as an example of the nail-biting excitement Lord’s visitors could re-live over again or experience for the first time from world-class facilities.
Activities
Campaign Theme
Headlines & Copy Writing
Print & Digital Branding
Marketing Look and Feel